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Molson Coors' Busch-League Super Bowl Move

19 days ago   |   By Vine Pair

“My ex just got dumped, I'm gonna propose!” is not something you often hear people say, because people are ruled by forces of pride and self-respect, or at the very least petty vindictiveness. Matters of love are complicated, and beyond our purview here at Hop Take. Matters of beer , on the other hand, are our wheelbrewhouse, and fairly straightforward When you, a large macrobrewer, are presented with the opportunity to buy your first national in-game Super Bowl advertisement in over three decades, you do not go for a long walk around your neighborhood, smoke a couple cigarettes, and...
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Chicken Picatta

Chicken Picatta

A simple pan sauce made with capers, butter, white wine, chicken stock and lemon juice envelop chicken cutlets in the traditional Chicken Piccata recipe made in episode 101 of... Read more ...

Burgers & Griddle Corn - Sound of Flavor

Burgers & Griddle Corn - Sound of Flavor

Burgers sizzling on the grill is the definitive sound of summer in America. Hamburgers with 80 lean meat and 20 fat, that are featured in this video, makes juicier, more... Read more ...

Beer Bread Tasting with Grandkids - FUNNY!

Beer Bread Tasting with Grandkids - FUNNY!

This is a tasting from the end of my Italian Beer Bread episode where I have two of my grandchildren tasting the bread with me. This is my favorite tasting! I've never... Read more ...

Report: 47 Percent of Consumers Plan to Purchase Beer for the Super Bowl

Report: 47 Percent of Consumers Plan to Purchase Beer for the Super Bowl

Beer and football go hand-in-hand, especially when it comes to the biggest game of the year. Nearly half of Super Bowl viewers are planning to buy beer for watch parties... Read more ...

An Ancient Grain Made New Again: How Sorghum Could Help U.S. Farms Adapt to...

Last year's drought took a severe toll on Zack Rendel's farm. Like many of the neighboring farms in his northeast corner of Oklahoma, his corn crop practically shriveled up due... Read more ...

How Rosé Soared From a Summer Fad Into a Rare, Billion-Dollar Bright Spot...

How Rosé Soared From a Summer Fad Into a Rare, Billion-Dollar Bright Spot for Wine in the U.S

Growing up in the ‘80s, it was fairly common to spy a glass jug of off-red White Zinfandel in our refrigerator. Sometimes it was a box of blush wine with an easy-pour spout... Read more ...

We Asked 8 Brewers: What Are You Drinking on Super Bowl Sunday?

We Asked 8 Brewers: What Are You Drinking on Super Bowl Sunday?

The Super Bowl is undoubtedly a beer-filled occasion. But it's also a long-haul drinking day, with plenty of time to overdo the alcohol between tailgating and spectating a game... Read more ...

Sommelier Aldo Sohm Shares Tips for Serving Wine in the Sun and Combatting...

Sommelier Aldo Sohm Shares Tips for Serving Wine in the Sun and Combatting Hangovers

Strolling past a baseball cap-adorned Aldo Sohm, donning a half-buttoned shirt over swim shorts and sandy flip flops and with a glass of rosé in hand, the decorated sommelier... Read more ...

The VinePair Podcast: The DTC Alcohol Boom Is Over

The VinePair Podcast: The DTC Alcohol Boom Is Over

On this episode of the “VinePair Podcast,” hosts Adam Teeter, Joanna Sciarrino, and Zach Geballe discuss why the boom in direct-to-consumer and online alcohol sales of 2021 and... Read more ...

Just opened: Pistores Pizza & Pastry in River North and 7 more new...

The Mediterranean-inspired Pistores restaurant has what co-owner Joel Reno described as an “eclectic menu meant to be fun and creative.” Read more ...

PATRÓN®: We Asked Bartender Alli Torres - What's Your Mixology Style?

PATRÓN®: We Asked Bartender Alli Torres - What's Your Mixology Style?

This article is part of a series highlighting the importance of authentic tequila, partnered by PATRÓN. Discover more at The World of PATRÓN . When New York native Alli Torres... Read more ...

Get to Know Super Blocks: March Is “For Beginners Only”

Get to Know Super Blocks: March Is “For Beginners Only”

Whether you're brand-new to fitness or you're getting back to it after a break, you'll want to try the new For Beginners Only Super Block landing in your BODi library next... Read more ...

Air Fryer Baby Potatoes

Air Fryer Baby Potatoes

Simple yet delicious, Air Fryer Baby Potatoes are a staple in our house. They're crispy on the outside, tender on the inside and the perfect side to accompany any and every... Read more ...