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Truly, Madly, Deeply: JetBlue Debuts Hard Seltzer on Select Flights

9 days ago   |   By Vine Pair

Sales of hard seltzers have skyrocketed this year , so it was only a matter of time before the beverage found its way onto your next flight.
Announced in an email press release on Thursday, Truly Hard Seltzer and JetBlue have partnered to make Truly Wild Berry the very first hard seltzer available at 35,000 feet. According to the release, this makes JetBlue the first and only commercial airline to serve the beverage in-flight.
First offered in 2016, Truly Hard Seltzer has become one of the leading brands in the hard seltzer category. Thursday's announcement follows a push from the company...
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