12 days ago | By Vine Pair
On this episode of the “VinePair Podcast,” hosts Adam Teeter, Joanna Sciarrino, and Zach Geballe dive into some of the surprising success stories behind the rise of vodka-based hard seltzers. In particular, the three ponder the curious fact that two of the most successful brands on the market are owned by a beer giant and a wine giant, not any of the big spirits multinationals. Tune in for more.
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Adam Teeter: From VinePair's New York City headquarters, I'm Adam Teeter.
Joanna Sciarrino: I'm Joanna...
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